Email Marketing Planning Template

An email marketing calendar helps you to organize and analyze your email campaigns. The calendar will include the schedule of when you will send emails, follow-ups, eBooks, lead magnets, and other marketing collateral. You will also schedule when to analyze the results so you can tweak your plan to best meet your goals.

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Email Marketing Strategy: The Basics

1. Define your goals
2. Target your audience
3. Build your email list
4. Choose email marketing tools
5. Decide what types of emails to send
6. Set a schedule for sending emails
7. Create the email content
8. Format the content in the email program
9. Start your campaign

Absolutely!

Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

A successful email marketing plan requires: targeting your audience, building your email lists, segmenting your lists, picking email marketing tools, defining your goals, making a send schedule, creating the content of the emails, formatting the emails, and sending the emails. Don't forget to implement tracking so you can monitor your success.

Email marketing remains one of the best strategies for reaching your customers, even though there is competition from other methods.

Set your goals. Target your audience. Write the email content. Plan out your send schedule. Implement. Analyze your results.