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5 Emails Your Nonprofit Should Be Sending


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Nonprofit_Pocket_GuideResearch shows that emails with personalized subject lines are 22.2% more likely to be opened. But in order to execute an effective communication strategy between an organization and its donors, volunteers, partners, and sponsors, you must first determine how and when you communicate with each group of individuals.

The key to a successful email campaign is to create different types of emails you should be sending to your database. To help your nonprofit see even greater results, we put together this pocket guide on the five emails your nonprofit should be sending.

In this pocket guide, we'll cover the following five email types:

  • Emails about your organization
  • Emails about your fundraising
  • Internal newsletters
  • Thank you emails
  • Emails about donors and sponsorship

As we go through each email type, we'll share how to best segment these emails for your volunteers, sponsors, and so on. Enjoy.


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