100 Mission Statement Examples & Templates

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Check out mission statement examples from 100 companies that span ten different industries. Then use the templates to create an amazing mission statement for your business.

Develop a mission statement that summarizes your business goals, communicates your purpose, and
connects with your target audience.

If you went out of business tomorrow, what would happen? Who would care? What problem would there no longer be a solution for? How big of an impact would it have on other businesses? Without a clear mission statement, it’s hard to consider these outcomes.

It can be challenging to place a finger on exactly what it is that you do and why you do it. It can also be difficult to evaluate your worth and where your business fits into the larger landscape. That’s why your mission plays an extremely pivotal part in your strategic planning process -- or at least it should.

For modern businesses, strong brand recall requires you to nail your purpose and promise down to the specific emotions you want your customers and employees to feel when they think of you. And this is where a mission statement will make a world of a difference.

To help you get started, we put together 100 Mission Statement Examples & Templates. 

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Learn the ins-and-outs of creating an inspiring mission statement for your business.