Only 9% of surveyed senior marketers “believe traditional ad agencies are doing a good job of evolving and extending their service capabilities in the digital age," according to a study conducted by the Chief Marketing Officer Council. At the same time, 22% believe their agencies are struggling to transition their business models and service offerings.
There’s a new wave of agencies that are emerging to meet client demands for measurable marketing. That's why we put together this guide on 7 Things a Marketing Agency from the Future Would Never Say.
In this short guide, we'll prepare your agency for working in a changing digital world.