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75 Facebook and Instagram Video Tips

How to create, promote and optimize your videos for social in 2018 and beyond!

  • As video content becomes more and more ubiquitous, it’s becoming clear that any company not using video is missing out on a huge opportunity to bring their brand to life. Video adds a pulse to your content by making it tangible and real. But more than that, video personalizes your brand and creates trust, especially when you’re showing the faces of the people behind your company.
  • At this point, social media is basically synonymous with video. Facebook alone boasts 8 billion daily video views. Nearly every mainstream social media channel has started to optimize for video content—whether it's the ability to upload natively or include video-specific features that are unique to each platform.
  • Regardless of your business size or industry, you're likely already using at least a few social media platforms, which means you know that no site is exactly the same: there’s no “one size fits all” solution when it comes to using video with social media. We break down the elements of coming up with a successful social video strategy as we dig into two of the biggest, most far-reaching platforms out there: Facebook and Instagram.

What's Inside?

  • 75 different tips and suggestions for Facebook and Instagram video
  • How to script, edit, and set up your video for success
  • Pointers for promoting your video on each channel
  • Ideas for using videos more effectively
  • Dozens of great examples of Instagram and Facebook videos to get inspired
  • How to get the most value from your videos to generate leads and increase conversions

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