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Adapt 2020:

An Education Series

As we’ve heard from so many of you, the global health and economic crisis has upended businesses across every industry. We hope you'll join us as we work together to find new strategies, opportunities for connection, and paths for conversion.

This year - through weekly content installments - we’ll be focusing on the shifts you need to make to build a marketing and sales strategy for today’s unique situation and tomorrow’s new economy.

Each Week You'll Get:


Benchmark Data

We're digging into our own aggregated and anonymized customer data to help bring to light current marketing, sales, and services trends. 


Educational Content

Blog posts, guides, templates, and more - we'll share relevant resources that help you put these strategies into action. 


Live Events

Each week, we'll bring you thought leaders from across sales, marketing, and services to share their thoughts and answer your questions.

Level up your Sales Efforts with Integrations

When building a system to support your sales motion, organizations face a tough choice: piece together different solutions, fully invest in a customized platform, or opt for something in between. Power and complexity can become intertwined. So, how can you grow without creating confusion?

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    Featured Webinar

    Few people understand platform ecosystems and martech better than HubSpot's VP of Platform Ecosystem, Scott Brinker. This week he'll be joined by thought leaders from sales and platform experts from IntercomZapier, and Slack.

    Register Now

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Explore Past Weeks

View dozens of on-demand webinars, guides, blog posts, user-trainings and more by browsing themes from previous weeks of Adapt 2020.

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What data is informing what we talk about and how?

We're looking at aggregated data from our global customer base of 70,000+ companies to understand how business metrics are shifting as the world grapples with the global pandemic.

Explore the Data

Additional Assistance from HubSpot App Partners

Many HubSpot app partners are offering discounts, flexible terms, and new packages in these challenging times. We’ve highlighted their offers on this page.