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Performance Review Playbook (+ AI Toolkit)

We surveyed ~300 marketers to discover their struggles with writing performance reviews, how AI fits into career growth, and the tools making it possible. Plus, we give both managers and individual contributors a prompt library for their next performance review cycles.
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Featured Expert

Zane Homsi

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The interesting shift is that people aren't just coming to AI to write for them anymore, they're coming to think out loud.

Zane Homsi

Product Manager

Glean

The State of AI & Performance Reviews

Here are some interesting insights on how employees (both managers and ICs) use AI in their performance review cycles. Want more data? Download our playbook.

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    35% say

    They have used AI in their performance review process.

     

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    40% say

    writing feedback that is specific and observable is their biggest struggle.

  • HS_Pictograms_CultureCode_Solve for the Customer_800px-Mar-25-2026-08-45-03-8718-PM

    35%

    paste a draft and ask AI to make it stronger or more specific.

Performance Review Playbook (+ AI Toolkit)