Email marketing is arguably the most powerful channel for lead generation. To this day, the size of your email list is a demonstration of your reach and thought leadership.
If you don't have a strong email marketing strategy foundation, you'd better start building that knowledge. Download our free ebook and use the best practices shared here as a roadmap to your email marketing success.
In the following pages you will read about:
- The top challenges email marketers face and how to solve them
- Types of marketing emails you can send
- Email marketing metrics to monitor