2021 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms

Learn why HubSpot is considered a Leader in B2B Marketing Automation Platforms.

  1. Figure1

    What it means to be a Leader.

    Within the Gartner Magic Quadrant, Leaders execute well against their current vision and are well positioned for tomorrow. According to Gartner, Leaders have a broad and deep ecosystem of technology partners, sell successfully into more than one industry, demonstrate broad support across all the assessed B2B Marketing automation use cases, and have demonstrated an ability to sell to and support enterprise-scale customers on a global basis.
  • HubSpot’s Marketing Hub Enterprise enables seamless cross-functional collaboration from one easy-to-use platform, allowing us to launch global campaigns quickly, run sophisticated workflows, and continually optimize performance. It’s powerful. It’s easy to use. And it will help us enable organizations around the world to turn feedback into action.
  • Loom’s mission is to transform communication for the modern work revolution with video. With a partner like HubSpot, we have been able to communicate more effectively with our customers, employees, and prospects. HubSpot’s Marketing Hub Enterprise has enabled our team to start putting a strategy in place that allows us to collaborate more, execute and launch campaigns faster, and continually communicate the power of async work to our customers. Plus, Marketing Hub gives us the foundation we need to really learn and listen to our customers' behaviors. These insights help us meet customers where they are with automation and data-driven decisions. Our Marketing Hub is becoming a powerful tool to scale and unlock growth.
  • Yamini
    Our goal is to build products that scale with our customers as they grow, which is why we've made significant improvements to Marketing Hub over the past year to meet the needs of more advanced teams.
See why HubSpot is considered a Leader in B2B Marketing Automation Platforms.

Gartner, “Magic Quadrant for B2B Marketing Automation,” Noah Elkin, Julian Poulter, Christy Ferguson, Ilona Hansen, Jeffrey Cohen, 20 September 2021.

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