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How to Build a Custom Marketing Agent in Perplexity Computer

Based on a live demo from Kipp and Kieran, this guide walks you through the exact 5-step process they used to build a custom creator research tool — from buyer research to personalized outreach — in a single session, without writing a line of code.

Build a Custom Marketing Agent
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Build a Custom Marketing Agent
+ The 5-Step Build Framework

Inside this guide, you'll get the exact process Kipp and Kieran used to build a working marketing agent in a single session. Learn how to define your workflow problem specifically enough that your build doesn't go sideways, align with the AI on a functional spec before you write a single prompt, load the context files that determine whether your output is generic or built for your business, build one feature at a time so you can fix what breaks without starting over, and test on a real use case so the agent gets sharper every run.

You'll also get an example of the prompts they used to build a creator hub, and the one thing that made one version dramatically more useful. 

How to Build a Custom Marketing Agent in Perplexity Computer