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28 Free Call-to-Action Templates

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28 Free Call-to-Action 03-300

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Everything you need to write and design calls-to-action that drive conversions

Enhancing the look and feel of your calls-to-action is a great way to get more leads from your website, landing pages, emails, and more. But reading about call-to-action best practices isn't the same as seeing them or trying them out for yourself.
That's why we put together 28 Free CTA Templates, complete with customizable call-to-action templates and inspiring call-to-action designs to help you create, write, and optimize calls-to-action.
These resources will empower you to create an impressive call-to-action strategy by helping you understand how CTAs work across different use cases, while also providing you with the means to create them for your own website.

Frequently Asked Questions

  • A call-to-action is a simple and powerful way to drive engagement with your audience. HubSpot's CTA Templates can offer the benefits of calls-to-action in digital marketing, explain how they work, and provide some examples of different types of CTAs.

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  • HubSpot's CTA Templates will give you prompts for writing a call-to-action. Writing a great call-to-action all about being clear and concise with your call-to-actions. Use words that provoke emotion or enthusiasm, give your audience a reason why they should take the desired action, take advantage of FOMO, know your devices, don't be afraid to get creative - and use numbers when possible!

  • Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

  • CTAs, or call to actions are the prompts you see on websites and other platforms that direct customers what they should do next. For example, "Shop now!" encourages the customer to buy your product right away, not later, and "Sign up for our newsletter" is a request that is usually followed by a signup form or other information about what you're offering

  • Here are some tips, best practices and inspiration for designing a call to action button that converts:

    • You should use a contrasting color that is different from the background of the page
    • Make it large enough for users to see without having to scroll up or down on their device
    • Put it in an area where people are most likely going to click it
    • It's also important not to overwhelm visitors with too many calls-to-action
    • Test everything!
  • Learn More' is a great CTA to use because it's concise and informative. When you're limited in space, having a Learn More button can help direct visitors to a page where they can get more information about the product or service.

Start converting more traffic today.