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A call-to-action is a simple and powerful way to drive engagement with your audience. HubSpot's CTA Templates can offer the benefits of calls-to-action in digital marketing, explain how they work, and provide some examples of different types of CTAs.
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HubSpot's CTA Templates will give you prompts for writing a call-to-action. Writing a great call-to-action all about being clear and concise with your call-to-actions. Use words that provoke emotion or enthusiasm, give your audience a reason why they should take the desired action, take advantage of FOMO, know your devices, don't be afraid to get creative - and use numbers when possible!
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CTAs, or call to actions are the prompts you see on websites and other platforms that direct customers what they should do next. For example, "Shop now!" encourages the customer to buy your product right away, not later, and "Sign up for our newsletter" is a request that is usually followed by a signup form or other information about what you're offering
Here are some tips, best practices and inspiration for designing a call to action button that converts:
Learn More' is a great CTA to use because it's concise and informative. When you're limited in space, having a Learn More button can help direct visitors to a page where they can get more information about the product or service.
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