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Competitive Analysis For A Growth Mindset—What Every Marketer Needs To Know

  • We're marketers—we focus on conversion rates, engagement, and messaging. Unfortunately, there's one thing that we're often missing that can help us with all of the details of our day to day work, and inspire strategic growth across the business. Competitive analysis isn't something to leave for your business development or marketing strategy team, though. It's a critical complex of information that can make both your day to day, and your high level thinking, more impactful and informed.
  • We teamed up with the analysis experts at Crayon to bring you a guide to competitive analysis specifically tailored to your marketing needs. You'll learn about using competitive insights to create a growth marketing plan, competitive intelligence for product marketing, fueling demand generation thanks to analysis, and so much more. There's about to be a shift in your planning strategy—one that takes you from reactive thinking to proactive doing. Download the guide, and let's get started!

You'll learn all about:

  • What competitive analysis is, and how to use it
  • How to fuel demand gen growth with competitive analysis
  • Turning competitive analysis into marketing insights
  • Using competitive insights to fuel content marketing initiatives
  • Brand and PR competitive analysis strategies
  • Using competitive analysis templates (included in the guide!)

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Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

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