On-Demand

Make the most of your events.

In an AI-saturated world, human connection is your competitive advantage. Watch HubSpot and hapily in this on-demand webinar designed for modern marketing and event leaders who are ready to stop chasing leads—and start engineering revenue through unforgettable in-person experiences.

Learn how to turn exceptional interactions into intelligent pipeline growth by using HubSpot's Smart CRM, strategic system integrations, and an end-to-end revenue engine.

Recorded: September 24, 2025

Preview What You'll Hear:

HubSpot Video

Event ROI

HubSpot Video

HubSpot Smart Insights

HubSpot Video

event-hapily

What You'll Learn...

Whether you're leading workshops, networking gatherings, or intimate customer dinners, in-person moments carry more revenue potential than ever—if you know how to harness them. In this webinar, you’ll walk away with a modern playbook for turning live interactions into measurable business outcomes using integrated tools, unified data, and a smarter go-to-market strategy. 

The Strategic Case for In-Person

Understand why high-impact companies are doubling down on in-person engagement and how AI and buyer behavior shifts are changing the rules.

Experience Intelligence in Action

See how HubSpot’s Smart CRM and AI tools bring structure, personalization, and scalability to your events—from prospect targeting through to post-event follow-up.

Expert Insights & Tactical Takeaways

Our speakers will share candid insights, hard-won lessons, and actionable advice you can apply immediately.

Meet the Experts

FAQs

Frequently Asked Questions

This session is designed for mid- to upmarket marketing and events professionals, particularly those managing or planning in-person activations. If you're responsible for driving pipeline and proving ROI from your events, you’ll walk away with practical, high-impact insights.

You’ll learn how to use experience intelligence to make in-person events more targeted, effective, and measurable. Topics include:

  • Strategic trends in 2025 event marketing
  • How to unify event data across platforms
  • Smart CRM capabilities for lead capture and follow-up
  • Real customer examples and integration best practices

 

Nope. It’s 60% strategic thought leadership and 40% practical application. You’ll hear industry insights from HubSpot’s VP of Global Events, not just product talk. That said, you’ll also see how HubSpot powers smarter events through real-time demos and partner integrations.