CONNECT Philippines brings together HubSpot’s community of over 100 marketing, sales, and CX professionals to collectively tackle today's business landscape. You’ll hear from HubSpot experts on the latest strategies including how to safeguard your SEO strategy against AI disruption, and how HubSpot uses HubSpot to drive consistent and scalable sales success.
CONNECT is a forum for ideas. Despite our hyperconnected world, reaching customers and uniting our teams has never been harder. Unveiling the findings from brand new research, our keynote demonstrates why disconnection is the greatest enemy to your customer experience - and as a result, sustainable growth. Discover the strategies to align your sales-marketing-service teams to overcome disconnection and future-proof your brand.
CONNECT is a hub for solutions. You’ll hear from multiple brands on how senior leaders are using HubSpot to drive success in their organisations. Learn how you too can balance individual team tactical plays, while still achieving cross-functional alignment within the broader business..
It’s time to CONNECT!
Head of Sales, Asia
Marketing Director, APAC
Senior Marketing Manager, Asia
Head of Brand & Awareness, APAC
Head of Channel Sales, APAC
Presales Manager
Customer Success Manager
Senior Solutions Engineer
Customer Experience Group Head
Chief Marketing Officer
VP of Growth
Corporate Strategy Director
SVP and Car Business Operations Head
8:00am
Check-in will open at 8:00am.
Check in and then join us for a light breakfast and fresh barista coffee while getting to know your fellow CONNECT attendees.
9:30am
Carol Fong, Head of Sales, HubSpot Asia
Looking to unlock success in today's rapidly changing business landscape? As consumer expectations continue to evolve, businesses must find the right balance between human interaction and technology to offer the seamless connections that customers now crave.
Our 360-degree analysis of APAC consumer and business leaders' perspectives on connection, experience, and business provides valuable insights to help you stay ahead of the game.
Kat Warboys, Marketing Director, APAC, HubSpot
There’s an opportunity for businesses to win on CX, while also lowering operational costs. But to do so, they need to start reviewing their tech stacks and evaluating how it works to deliver a seamless and delightful experience for customers.
Our panelists will discuss the core challenges businesses face when it comes to building meaningful connection with their customers in 2024, sharing how they are leveraging technology to improve CX and their first-hand experiences in building a customer-centric organisation, including:
Carol Fong, Head of Sales, Asia, HubSpot
Renzo Belardo, Vice President for Growth, Sprout Solutions
Tharah Jane Chin, Chief Marketing Officer, PHINMA Education
10:35am
11:00am
Breakout Room 1:
Amiria MacKinnon, Head of Brand and Awareness, APAC, HubSpot
Learn from HubSpot customer Nicolo Sanchez, Customer Experience Group Head at Megaworld Lifestyle Malls, as he shares how Service Hub helped transform their customer service processes, resulting in a 3.5x increase in tickets handled - and at no expense on service quality.
A deep dive into Service Hub's latest tools will show you how to leverage AI to scale your customer experience, drive impact across the customer journey, and transform customer management from a cost center to a revenue driver.
Nicolo Sanchez, Customer Experience Group Head, Megaworld Lifestyle Malls
Bev Tan, Customer Success Manager, HubSpot Asia
11:40am
Breakout Room 1:
For many businesses, advertising can look like a relentless pursuit of short-term goals at the expense of long-term ROI.
Discover how to break this cycle with a full-funnel approach that not only drives immediate impact, but sets the stage for sustainable, long-term success. Drawing from real-world examples, Lara will showcase how savvy brands leverage the HubSpot LinkedIn integration to unlock outsized results in the realm of B2B marketing.
Lara Brownlow, Head of Channel Sales, APAC, LinkedIn
Carol Fong, Head of Sales, Asia, HubSpot
Phillippe John Fetalvero, SVP and Car Business Operations Head, YGC Cars
Ray Fortuno, Corporate Strategy Director, Yondu
12:20pm
Join us in this hands-on deep dive into Sales Hub’s latest prospecting tools. Learn how Sales Hub can help sales reps successfully connect with buyers, generate consistent quality pipeline, and work leads more effectively.
Joan Tan, Senior Solutions Engineer, HubSpot
1:00pm
It's time for lunch - a delectable buffet spread featuring an array of culinary delights. Take advantage of the opportunity to engage with our dedicated customer success managers and connect with fellow attendees. This is your chance to forge valuable relationships, share insights, and make the most out of your networking experience.
2:00pm
The rise of A.I. means every business must come to grips with how A.I. can re-imagine processes, products, services and business models. Join us for this practical session where we'll show you how to use HubSpot's latest AI tools to help spark your team's creativity and work more efficiently. Get ready for a hands-on guide to growing your business with AI!
Dhana Shah, Presales Manager, HubSpot
Asia’s digital marketing landscape is booming, and a growing number of businesses across the region are leveraging digital marketing strategies and tools to drive business growth.
HubSpot & LinkedIn surveyed over 1500 SMEs across the Philippines, Singapore, Hong Kong and India to understand how they’re leveraging digital marketing, and what opportunities for growth and improved ROI lie ahead. Join us as we dig into regional trends around top channels, workforce skills around digital marketing and martech, and where the opportunities lie for Filipino businesses to drive further growth through digital marketing.
Lara Brownlow, Head of Channel Sales, APAC, LinkedIn
Amiria MacKinnon, Head of Brand and Awareness, APAC, HubSpot
Lin Gwee, Senior Marketing Manager, Asia, HubSpot
3:00pm
Kat Warboys, Marketing Director, APAC, HubSpot
3.05pm
Join us for happy hour to mingle and make valuable connections with our HubSpot team and fellow attendees.
Shangri-La The Fort, Manila
30th Street, corner 5th Ave, Taguig, 1634 Metro Manila, Philippines
Shangri-La The Fort, 30th Street, corner 5th Ave, Taguig, 1634 Metro Manila, Philippines
Not a worry at all!
Share your dietary requirements on the form above when you apply for your ticket, or if you've already applied and missed the field, drop an email to marketingapac@hubspot.com.
To invite you colleagues, please get them to register via this landing page. However, confirmation of their registration is given on an approval basis. Due to limited capacity, we want to ensure that we are meeting as many of our Philippine customers during this event.