Elevating Your Presale GTM with Tech Partners

Go-to-market strategy with tech partners requires holistic pre-sale collaboration. While partners providing sales leads is valuable, leads represent only one part of the customer's presale journey.

Tech partners can raise brand equity, drive awareness and engagement with marketing content, and influence the sale.

Kelly Sarabyn, Head of Product Partnerships Advocacy and Enablement at HubSpot will speak with Jared Fuller, Chief Ecosystem and Revenue Officer at Reveal, Sunir Shah, CEO at AppBind, and Alexander Buckles, CEO at Forecastable about taking presale collaboration efforts to the next level, evolving your GTM strategies beyond exchanging leads. 

This panel of industry experts will discuss the success they've seen leveraging second party data, exercising influence, effectively coselling, and provide actionable takeaways to help boost the overall effectiveness of your GTM strategy with tech partners.