Choosing a school is one of the hardest decisions a student or parent makes, which is why so much research goes into the process. Your school may have an abundance of information online to help people learn more, but sometimes this isn't enough.
For this reason, email can be one of the most powerful tools that education marketers have to take a prospective student or parent from "hi to apply." You just have to understand how to send the most valuable content and resources to the right prospects at the right time.
That's where this ebook comes in. How do you avoid writing an email that goes unopened or into the trash? We'll show you how to build and segments lists, create compelling emails, and nurture prospects into applicants.
Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!