Email Marketing Kit for Startups and Entrepreneurs

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Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

Email marketing remains one of the best way to grow and nurture an audience as a startup. It's also extremely cost effective, especially compared to advertising initiatives.

Marketing emails need to start with a catchy introduction to ensure recipients read far enough to understand the intended message. You should use attention-grabbing words such as:

• "This special offer was sent just for you."
• "Did you see our latest blog post."
• "We just released a new product that will change everything."
• "Earn $500 for referring a new customer – yes, you read that right!"

Email marketing still works in 2021. There will be a projected 4.6 billion email accounts by 2025, sending targeted email marketing will do wonders when done effectively.

There are countless types of marketing emails, but four of the most common types of marketing emails are:

• Email Newsletters
• Growth and Nurturing Emails
• Product Information Emails
• Promotional and Special Offer Emails

Small businesses need an email software that supports them as they grow and scale, which is why many startups use HubSpot's Free Email Software, which starts free.