Free Download
Newsletters are a billion dollar industry—and you can set yours up in less than a day. Based on insights from email marketing expert Al Iverson, avoid common pitfalls and ensure your newsletter reaches the inbox, not the spam folder.
You’re probably subscribed to a newsletter. Chances are, you’re receiving multiple every week. This template empowers marketing professionals to launch their own email newsletters with the technical foundation needed for long-term success. Created with insights from email deliverability expert Al Iverson, who has 25+ years of experience helping marketers avoid spam folders and build engaged audiences.
Too many newsletters fail because marketers skip the planning phase, rely entirely on platform defaults, or don't understand basic compliance requirements. This template eliminates the guesswork by providing a strategic foundation worksheet, technical setup checklist, and copy-paste email templates that ensure professional launch.
Download now and stop wondering if you're setting up your newsletter correctly—start with the foundation that ensures inbox delivery from day one.