On Demand Recording

From Lead to Close:
How Marketing & Sales Win with Unified Data

Scattered data costs deals. Join our live demo to see how HubSpot connects your marketing and sales teams on one customer platform — so insights flow freely, handoffs stay clean, and revenue grows faster

Thursday, 17 September 2026
2:00 pm AEST | 12:00 pm SGT | 9:30 am IST

Overview

Many teams are slowed down by stitching together tools and tracking leads in spreadsheets — creating disconnected systems, messy data and poor visibility.

In this 1-hour webinar, your host will show how leading businesses are using HubSpot’s agentic customer platform to connect their marketing and sales teams to gain full visibility into marketing ROI, analytics, and pipeline progression.

From visibility to action

You’ll also see how connected data powers HubSpot’s AI agents inside your workflows to reduce manual tasks.

Get Access

Agenda

Intro: 10 min

Your host will unpack the biggest revenue challenge of 2026: disconnected systems. You'll see how automations, AI and connected data are reshaping the way marketing and sales teams work.

See HubSpot in Action: 40 min

See how HubSpot’s agentic customer platform solves the disconnection challenge in real time — uniting data, teams, and tools.

Closing + Q&A: 10 min

Bring your questions as we round up with an audience Q&A!

Host

Fred Watson

Growth Specialist & Webinar Host

Featured in Our HubSpot Demo

Automated Lead Nurturing

Build personalised, automated journeys that guide every lead through the right message at the right time, without manual follow-ups or missed opportunities.

Campaign Analytics Dashboard

Track every marketing channel's performance in one place, with real-time metrics that show exactly which efforts drive results.

AI-Powered Content Creation

Use Content Agent to brainstorm, draft, and optimise new campaigns, and Content Remix to instantly rework high-performing assets, from blog posts to emails to ads.

Complete Contact Records

See every interaction in one place, from website visits and email opens to past deals and conversations. With all context in a single view, reps can engage faster and follow up smarter.

AI-Powered Deal Prioritisation

Let AI analyse your pipeline and surface the opportunities most likely to close. Focus your team’s time where it matters most, with data-driven engagement insights.

Prospecting Agent

The Prospecting Agent is an AI sales assistant that automatically researches prospects and drafts personalised outreach using your CRM data. It saves reps time on manual research and writing so they can focus on high-value conversations and closing more deals.

From Lead to Close: How Marketing & Sales Win with Unified Data