The Global Marketing Playbook for UK&I Leaders

Free eBook

01_Global Marketing Playbook

UK&I leaders - have you set your sights on growth in international markets? Get expert advice on planning, launching, and expanding your global marketing strategy from HubSpot, Lokalise, and Rock Content.

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With this Global Marketing Playbook, you'll learn to:

  • Develop a global marketing strategy that aligns with business priorities
  • Assemble your global team of stakeholders and executive champions
  • Develop long-term objectives and smaller SMART goals
  • Prepare for localisation and prioritise markets
  • Choose technologies wisely and budget for future tools and needs
  • Scale across borders and help other areas of the business to globalise     

Learn from globalisation experts.

There are few things more rewarding than seeing your company grow beyond borders. But let’s face it — global marketing can be complicated!

Here's something to help you go global: an eBook full of expert marketing advice from HubSpot, Lokalise, and Rock Content.

Whether you’re new to global marketing or a veteran who wants some pro tips, this playbook will set you up for success. Download this handy guide to learn everything from developing a global strategy to setting goals, identifying your stakeholders, auditing your technology, localising your content, and more! 

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Looking to grow internationally? Start here.
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