9:15 to 9:45 am: The Future Of Business Growth In APAC
Your customers will never be satisfied. The way you attract, convert and delight them needs to be constantly changing to meet their needs. Shahid Nizami, Managing Director of HubSpot APAC, shares how to adapt your marketing, sales and customer service strategies to be aligned with your customers' needs as we move into 2019.
by Shahid Nizami, Managing Director, APAC, HubSpot
Learn the scaling and expansion framework that HubSpot developed to successfully launch 5 international offices (and counting)
by Jeetu Mahtani, SVP International, HubSpot
10:30 to 11:00 am: Panel: Growth Stories Of Companies In SEA & India
Just because you've succeeded in one country does not guarantee you'll be able to scale to others; especially in this part of the world. In this panel, business leaders tell you stories from their experiences successfully executing go-to-market strategies across the region.
Andrew Murphy, GO-JEK
Vinod Nair, Moneysmart
Tyler Norwood, Antler
Moderator: Joe Escobedo
11:00 to 11:15 am: Networking Break
11:15 to 11:45 am:#StartWithThem: How to Reach Your Most Influential Audience
by
11:45 to 12:15 pm: Disruption Through Partnerships: Lessons from Building Stripe
Millions of businesses around the world - from Startups to Fortune 500 companies - turn to Stripe to start, run and scale their businesses. Over the past 7 years, Stripe has seen rapid growth and the company now supports businesses in over 130 countries and manages billions of dollars of processing volume annually. Strategic partnerships have long been a significant driver of Stripe's growth. In this session, you'll hear from Pirzue Sabuncu as she shares some critical learnings on how to fuel your growth with partnerships that may benefit your business as well.
by Piruze Sabuncu, Country Manager, Stripe
12:15 to 1:15 pm: Lunch
1:30 to 2:00 pm: How to Win The Recruiting Talent War Against Huge Brands
by Christiaan Ballard, APAC Recruitment Lead, HubSpot
2:00 to 2:30 pm: How To Understand Your Metrics
You're a founder. You look at charts and dashboards every day. But charts and metrics can be deceiving - especially when you are trying to figure out how to unlock your next level of growth. In this talk, you will learn quick metrics health checks every founder should know, how to diagnose spikes and dips in your metrics, and better understand how to think about competitive benchmarks.
by Florian Cornu, FutureFlow
2:30 to 3:45 pm: Networking Break
2:45 to 3:15 pm: Panel: How to Upskill Your Team
Aziza Sheerin, General Assembly
3:15 to 3:45 pm: How To Innovate At Scale And Establish A Culture Of Innovation
by Fannie Soubiele, ASEAN Startup Business Development, Amazon Web Services
10:00 to 10:30 am: How To Scale Your Customer Acquisition Strategy
Scaling acquisition means knowing which channels to focus on -- and which ones to deprioritize. In this session, you'll learn how to identify exactly which acquisition channels to double down on, and how to scale them, allowing your team to accelerate its acquisition machine.
by David Fallarme, Head of Marketing SEA & India, HubSpot
10:30 to 11:00 am: Panel: How To Scale B2C Marketing Without Going Bankrupt
Is B2C marketing slowly becoming a game of who can best optimize their Facebook and Google spend? Should I be spending money on PR stunts? Does tissue-paper marketing work? Get perspectives on how to be an effective B2C marketer from these brands who've done it before.
Wu Ying Ying,
Prantik Mazumdar, Happy Marketer
Jann Wong, Voyagin
Moderator: Ruoshan Tao, Shopee
11:00 to 11:15 am: Networking Break
11:15 to 11:45 am: Driving Efficiency & Growth At Scale
Managing global growth with a portfolio of 185 countries requires not only strategic business skills but also a willingness to interrogate data to ensure efficient and effective execution. In this session Wendy will share:
- Engaging deep customer empathy to drive greater business growth. Using rapid experimentation to uncover incremental growth opportunitiesby Wendy Walker, Global Head of Marketing, Intuit
11:45 to 12:15 pm: How To Win Friends And Influence (Sales)
As a marketer, your job doesn't stop with the number of leads generated - you need to make sure those leads are
by Kat Warboys, Head of Marketing ANZ, HubSpot
12:15 to 1:15 pm: Lunch
1:30 to 2:00 pm: How To Create A Winning Content Strategy For 2019
by Elissa Hudson, HubSpot
2:00 to 2:30 pm: Panel: Case Study Of Successful Agencies
Yiwen Chan, Content.co
Abhinav Sahai, Niswey
Gareth Jones, Oxygen
Moderator: Jacqui Hocking,
2:30 to 3:45 pm: Networking Break
2:45 to 3:15 pm: How Shopify Built Their Partner Network
Shopify has grown into a $15B company: but it didn't get there all by itself. Shopify has built a robust ecosystem of partners that help scale its growth in countries all over the world. In this session, you'll walk away with ideas on how to use partnerships to grow your business.
by Arun Verma, Country Manager, Shopify
3:15 to 3:45 pm: The Secret to a Winning Go-To-Market Strategy: Building a Human-Centered Brand
Understanding exactly who your customers are: it's a crucial part of scaling. Learn the process of how to build a
by Jessica Beaton, Head of Business, Dentsu X
10:00 to 10:30 am: HubSpot Demo: Marketing And Sales Tools
See the HubSpot marketing and sales software in action in this live demo. This is your chance to ask questions about HubSpot's tools and features.
by Fancy Lai, HubSpot
10:30 to 11:00 am: HubSpot Demo: Marketing And Sales Tools
See the HubSpot marketing and sales software in action in this live demo. This is your chance to ask questions about HubSpot's tools and features.
by Amelia Soon, HubSpot
11:00 to 11:15 pm: Networking Break
11:15 to 11:45 pm: Grow Your Agency With The HubSpot Partner Program
by Aaron Soh, HubSpot
11:45 to 12:15 pm: Case Study: How To Grow Your Agency With Inbound Marketing
A case study of The B2B Marketing Lab, one of the fastest-growing HubSpot partners in the world. You'll hear directly from its founder, Bob Dearsley, and learn how a PR agency transformed into a full-service digital agency in less than seven years, expanding into three continents as one of the largest HubSpot agencies in the world.
by Bob Dearsley, B2B Marketing Lab
12:15 to 1:15 pm: Lunch
1:30 to 2:30 pm: HubSpot For Startups: Grow Better With HubSpot
Building and executing a marketing and sales strategy that's going to propel your startup towards success is no easy task. Hubspot has been helping over 6500+ startups grow better with their sales, marketing, and customer growth efforts. Join us to learn how you could be using effective strategies, best practices, and tools to grow and set yourself up for success. You'll also get an introduction to the HubSpot for Startups program, including how eligible startups can receive a 90% discount.
by Aditya Kumar, HubSpot
2:30 to 2.45 pm: Networking Break
2:45 to 3:15 pm: HubSpot Product Demo: Marketing And Sales Tools
by Karan Talwar, HubSpot
3:15 to 3:45 pm: HubSpot Product Demo: Marketing And Sales Tools
by Charlie Pennington, HubSpot
10:00 to 10:30 am: Quick Wins With HubSpot Free: Marketing Tools
You'll be hearing a lot from our speakers about how to overcome growth challenges, but what does that look like in practice? In this session, one of our HubSpot experts will show you how to start generating leads today using our free tools. Learn best practices and get advice on how you can turn your website into an engine for new business without spending a cent!
by Liane Ng, HubSpot
10:30 to 11:00 am: Quick Wins With HubSpot Free: Sales And CRM Tools
In this session, one of our HubSpot experts will show you how to optimise the setup of the CRM, ensuring that your sales process aligns with the software. This is your chance to get strategic tips to help you avoid common sales management pitfalls and learn best practices that will improve your overall sales efficiency and performance.
by
11:00 to 11:15 pm: Networking Break
11:15 to 11:45 am: Quick Wins With HubSpot Free: Marketing Tools
You'll be hearing a lot from our speakers about how to overcome growth challenges, but what does that look like in practice? In this session, one of our HubSpot experts will show you how to start generating leads today using our free tools. Learn best practices and get advice on how you can turn your website into an engine for new business without spending a cent!
by Jacinda Siew, HubSpot
11:45 to 12:15 am: Quick Wins With HubSpot Free: Sales And CRM Tools
In this session, one of our HubSpot experts will show you how to optimise the setup of the CRM, ensuring that your sales process aligns with the software. This is your chance to get strategic tips to help you avoid common sales management pitfalls and learn best practices that will improve your overall sales efficiency and performance.
by Sri Djohan, HubSpot
12:15 to 1:15 pm: Lunch
1:30 to 2:00 pm: How To Remove The Chaos From Your Campaign
If you’re a marketer, you’ll know how stressful running a campaign can be. You’re working across different departments to pull all the pieces together, playing project manager and marketing strategist all at once. As a result, coordination can often be the toughest aspect of your role. Slack and HubSpot share tried and tested ways of working to alleviate communication pains so you can execute a winning marketing strategy.
by Arturo Arrarte, Slack & Kat Warboys, HubSpot
2:00 to 3:45 pm: HubSpot Hours: Ask-Us-Anything
Got a question about HubSpot? Now's your chance to ask us! We're running a two-hour session from
Don't have a specific question, but want to chat
- Work at
- HubSpot for Existing Users
- HubSpot for Non-Users
- HubSpot Partner Program
Closing Keynote: From Startup To Unicorn ... Lessons Learned From HubSpot’s Growth
Shahid Nizami sits down with JD Sherman, President & COO of HubSpot, who will share key lessons gained during his time overseeing HubSpot’s growth, guiding the company from startup to IPO to the thriving multinational company it is today.
with Shahid Nizami, Managing Director, APAC, HubSpot &
JD Sherman, President & COO, HubSpot
It was a great day and I gained some really valuable insights to take back to work. I always enjoy meeting new people and learning from experts in the field.
- Director of Marketing (2017 Attendee)
Thank you for providing such great content in such a confusing, overwhelming, ever-changing environment. Can't wait till your next event!
- Head of Sales (2017 Attendee)
This was the best marketing and sales event I've ever attended and I attend a lot! Keen to see what else you have in store
- Regional Content Marketer (2017 Attendee)
The content, quality and calibre of presentations was superb. I'd encourage EVERY marketer, HubSpot customer or not to make this a MUST ATTEND in your calendar each and every year.
- CEO/Founder (2017 Attendee)
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