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Free Resource
15 Growth Marketing Tactics to Turbocharge Your Startup
Julian Shapiro, founder of numerous startups, including Demand Curve, graced the Trends team with a lecture on growth marketing. Here are 15 of his most actionable tactics.
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Retarget Unsubscribed Newsletter Users
Tips on how to re-engage users who have unsubscribed from email lists via targeted ads on social media platforms. -
Do Hyper-Targeted Geo Rollouts
Strategies to funnel your ad budget into a single geographic area to create a concentrated market presence and buzz. -
Cross-Target Audiences
Leveraging low-cost platforms to identify niche audiences and retargeting them on more effective channels to boost conversions. -
Using Video Ads Cost-Effectively
Methods to create quick and inexpensive video ads to test and identify what resonates with audiences. -
Finding Cost-Effective YouTube Sponsorships
Engaging up-and-coming YouTube creators for niche sponsorships focusing on high engagement over subscribers. -
Warming Up Cold Leads via LinkedIn
Techniques for using LinkedIn ads to pre-target potential leads, improving follow-up outreach effectiveness. -
Turning Blog Visitors into Leads
Utilizing quizzes and gated content to capture emails from blog readers and converting them into actionable leads. -
Effective Direct Mail Campaigns
Modern best practices for using direct mail, including sample size, clear CTAs, and tracking performance with custom domains. -
Easing Audiences into CTAs
Crafting less aggressive, engaging content to guide prospects naturally towards desired actions. -
Optimizing Facebook Ads
Utilizing Facebook ads to experiment with and refine ad copy before broader rollouts. -
Tracking Word-of-Mouth Impact
Employing geolift analysis to measure the effect of word-of-mouth and referral marketing efforts accurately. -
Growing Podcasts Through YouTube
Capitalizing on YouTube’s algorithm to boost podcast discoverability and growth. -
Running Break-Even Ads for Brand Awareness
Maintaining break-even ad campaigns to amplify brand visibility and long-term customer acquisition. -
Preventing Emails from Going to Spam
Ensuring email campaigns meet Gmail's guideline to avoid spam filters and improve reach. -
Optimizing Ad Timing
Implementing day parting to schedule ad displays when target audiences are most likely to engage.
Actionable Startup Growth Tactics
From the mind of Jordan Shapiro, comes '15 Growth Marketing Tactics to Turbocharge Your Startup', which provides innovative marketing strategies designed to help startups achieve rapid growth. This breakdown is a treasure trove of practical insights for entrepreneurs looking to scale their startups swiftly and effectively.
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Growth Marketing Tactics for Startups
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