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The AI Adoption in Email Marketing Report

We surveyed 300 email marketers to understand exactly how AI is reshaping their workflows — and where it's falling short. This research reveals the real challenges, wins, and gaps marketers face when implementing AI in email campaigns.
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The State of AI Adoption in Email Marketing

We surveyed 300 email marketers to understand exactly how AI is reshaping their workflows — and where it's falling short.

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    44%

    Forty-four percent of email marketers say their org has been using AI for six to 12 months.

     

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    46%

    Nearly half of marketers surveyed say use it moderately.

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    59%

    of marketers are using AI for content generation. 

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The AI Adoption in Email Marketing Report