Instagram users have multiplied dramatically since the platform’s creation in 2010. Since then, numerous new features and evolutions have been introduced, in terms of design, search functions, filter choices and of course, advertising options.
As we know, Instagram is the leading platform for visual content, and visual messages are assimilated at a much faster rate than text, meaning that any kind of quality brand marketing has a natural advantage on this platform.
In addition to an Instagram marketing strategy, ads can be used to complement any kind of ongoing content posting schedule. As Instagram’s community of users has grown, the social platform has evolved to accommodate the ever expanding need for brand advertising.
Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!