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How to Give a Killer Presentation to Impress Your Boss

4 Foundational Steps for Planning and Delivering Leadership Worthy Presentations

Learn how to command attention, anticipate the tough questions, and gain buy-in from senior management

  • When it comes to gaining executive buy-in on ideas for your marketing efforts, the details of your presentation really matter. A room full of higher-ups is completely different from any external audience. As stewards of the success of your company, they've got an entirely different agenda, and a very specific way of thinking about what's good for the business.
  • Recent research shows that office workers typically get just three minutes of consistent focus before their colleagues become distracted by smartphones or other interruptions. In order to grab and hold attention, presenters need to focus less on traditional bulleted-list delivery and prioritize telling a story that resonates with their audience.
  • HubSpot and Prezi have joined forces to bring you a guide to capturing your audience's attention and building buy-in for your ideas among your company's decision makers. Although selling executive leadership on ideas - and especially gaining budget for your marketing efforts - is rarely easy, we've got a few simple steps you can take to tip the odds in your favor.

What's inside:

  • How to define the why behind the what and make your audience lean in
  • How to create an ROI proposal and prove the value of your ideas
  • How to structure your presentation for maximum efficiency
  • How to respond to negative body language and earn back lost attention

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