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View the On-demand Webinar:

Free Webinar


PRESENTERSJamie Grenney, VP of Social Media and Online Video at salesforce.com
and Mark Roberge, VP of Sales at HubSpot


Jamie is responsible for the vision, roadmap, and governance model for salesforce's own social enterprise transformation. His team manages social channels, Radian6 listening & engagement, the MVP Program, our online video catalog, and the salesforce live broadcasts.

Follow Jamie on Twitter: @JamieGrenney

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Mark is responsible for the entire sales and services function at HubSpot, increasing revenue over 6,000% and expanding the team from 1 to 200 employees in five years.  These results placed HubSpot #33 on the 2011 INC 500 Fastest Growing Companies list.  Mark was also awarded the 2010 Salesperson of the Year at the MIT Sales Conference.  Prior to HubSpot, Mark founded and/or held executive positions at start-ups in the social media and mobile sector.  Mark started his career as a Technology Consultant with Accenture.

Follow Mark on Twitter: @markroberge

Marketing professionals seeking to leverage social data in their business decisions. No technical experience required.

TECHNICAL REQUIREMENTS: Internet connection and speakers/headphones

For questions about the webinar please check our Frequently Asked Questions.

hubspot salesforce social webinar

Everyone knows that social is important. But how do you use it to drive sales through the roof?

People learn about brands in fundamentally new ways and this shift has transformed marketing. The traditional approach of online advertising and a good-looking website is no longer enough for business success.

Learn how companies are leveraging social and content marketing to grow their businesses. View our webinar to learn from the best industry thought leaders. Jamie Grenney, VP of Social Media and Online Video at salesforce.com, and Mark Roberge, VP of Sales at HubSpot, unite to deliver an eye-opening presentation about the social and content layers shaping up successful marketing efforts.

During this 50-minute webinar, you will learn how to:

  • Identify what metrics businesses should measure
  • Use inbound and social media to build deeper relationships with prospects
  • Grow your social database using remarkable content
  • Obtain social data that helps you better understand your audience