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How to Make Banner Ads That Don't Suck

How to Make Banner Ads That Don't Suck

10 Steps for Creating High-Quality Ads That Help You Reach Your Goals

Design Inbound-y Ads That Actually Drive Results

  • While many think of banner ads as old-school, banner ads today are found on digital platforms. Most marketers recognize the value of these ads, but many struggle to design ads that get the desired results. Additionally, marketers often struggle to create ads that aren’t spammy and disruptive.
  • HubSpot and Bannersnack believe that marketers can and should make banner ads that are inbound-y. But to do that, marketers have to learn how to make ads that tell the right message and reach the right audiences. This guide will help you create ads that actually look good and generate the results you want.
  • First we'll start with the basics of banner sizes, files, and formats. Then we'll give you design tips and best practices for choosing colors and images and writing copy. Best of all, this guide is jam-packed with tons of great examples from real brands. So what are you waiting for? Start making banner ads that don't suck.

What's Inside?

  • 10 steps for creating successful banner ads
  • Tips for choosing colors and writing copy
  • Great examples of awesome banner ads from real brands
  • Using high-quality images to create context for your ads
  • Best practices for choosing dimensions, file sizes, and file types
  • Key takeaways and cheat sheets for your own creation process

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