HubSpot is an inbound marketing and sales software platform that helps companies attract visitors, convert leads and close customers.


How to Run an Inbound Marketing Campaign

Discover a framework for running more impactful, measurable campaigns.

  • Years ago, running a marketing campaign meant developing creative, writing a check, and crossing your fingers that results would follow. Today, the channels that marketers use are different, but many of the same problems remain: disconnected tools and channels mean it’s tough to measure results,

  • and the experience for your leads often feels disconnected. That's where inbound marketing comes in. Unlike traditional marketing campaigns, inbound marketing campaigns are designed around one goal, across a variety of connected channels. So whether you're planning your marketing 

  • strategy as a whole or developing a specific marketing campaign to achieve a particular goal, we've put together a little plan to reduce a daunting task to a manageable one. In this guide, we'll walk you through how to take a campaign from ideation to launch, so you can start seeing results sooner rather than later.

Download this guide to learn:

  • What an inbound marketing campaign is
  • How to design a thoughtful conversion path
  • How to brainstorm campaign ideas
  • Campaign promotion best practices
  • How to create an offer for your campaign
  • Tips for reporting & measuring your campaign

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Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

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