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How to Start a Successful Blog in 2017

How to Start a Successful Blog in 2017

Free 10-Week Planner on Getting Your Blog Up and Running

Starting a Blog Takes More Than Just Writing

  • B2B marketers who use blogs receive 67% more leads than those who do not, and marketers who have prioritized blogging are 13x more likely to enjoy positive ROI. In other words, if you’re not already blogging, 2017 is definitely the time to start.
  • Unfortunately, starting to blog isn’t as simple as just writing a few posts here and there. Launching a successful blog that gets you the results your looking for isn’t just about developing your content strategy, you also have to deal with the technical planning.
  • We know launching a blog is a big task. That’s why General Assembly and HubSpot partnered to bring you this 10-Week planner. We’ll help you through all the steps; from developing content to picking a CMS, this planner will ensure launch day goes off without a hitch.
  • Developing a target persona for your blog
  • Building a bank of evergreen content
  • Designing your blog's homepage and post templates
  • Setting up subscriber pathways
  • Planning for technical logistics of launch day
  • How to attract and scale traffic using SEO

Frequently Asked Questions

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Is this really free?

Absolutely. Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

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