HubSpot Success Story: Ektron Software
See how this software company lowered their cost per opportunity by 60%
Read the full case study here.
After using HubSpot, Ektron has seen:
- A lower cost per opportunity by 60%
- A decreased email marketing spend by a factor of 3, without affecting lead volume
- 40% of qualified leads and 73% of qualified opportunities coming from inbound sources
Using inbound marketing and HubSpot's Marketing Automation, Ektron was able to, in CMO Tom Wentworth's words, "shift marketing in a way that people loved and that we would be proud of.”
Request a free Inbound Marketing Assessment today that covers:
- How you stack up against competitors
- How to drive more traffic to your site
- Lead nurturing
- Email list creation and sends
- Marketing analytics & closed loop reporting
- Social media publishing
- And much more!
