Live Webinar: 5 Things I Wish I Knew Before I Bought Marketing Automation

Get these critical tips before you choose your next marketing automation platform.

June 23, 2015
Time: 12:00pm EDT(check local time)

Investing in a marketing automation solution is a big decision, and not all platforms are created equal.

Join us for this live webinar to hear from someone who evaluated all the big marketing automation solutions, and then purchased and implemented 2 different systems in just 2.5 years. Jenifer Kern, VP of Marketing at Celerity, has learned a lot from her experiences and she’s joining us to share 5 key lessons that will help you evaluate marketing automation solutions and make the best choice for your organization. (Even if it's not HubSpot!)

This webinar will cover:

  • What to consider when evaluating marketing automation solutions
  • Tips for going through the switching process
  • How to make sure you choose the best solution for your business, team and vision 


Jenifer Kern

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Jenifer Kern
VP of Marketing

Jenifer is the VP of Marketing at Celerity, a hybrid management consulting + digital agency, where she built the marketing department from the ground up, starting in 2011. Since then she’s used various digital marketing strategies and systems (both inbound and outbound) to drive lead generation, sales alignment, and 30% increased profit margins for the company.

Kyle McKay

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Kyle McKay
Head of Market Intelligence

Kyle McKay is a Marketing Manager of Sales Enablement at HubSpot and a seasoned marketing automation vet.  Kyle's experience implementing & optimizing MAP & CRM systems has enabled him to fuel Marketing & Sales success for dozens of companies in the New England area and beyond. Kyle holds certifications within the HubSpot, Marketo, Pardot and Salesforce platforms.

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