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The Marketing Manager Playbook: Resources For Data-Driven Marketers

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Talkwalker and HubSpot came together to give you an easy-to-use resource guide full of templates, best practices, and strategies for marketing managers.

Everything a marketing manager needs to succeed, in a handy bundle of templates and guides.

A marketing manager's role has evolved over the last several years. Gone are the days of gut decisions and hoping for the best. We have to rely on data in order to scope our marketing strategies. Today, we have the information to make powerful data-driven decisions, target campaigns to segmented audiences, and create content based on what we know consumers love.

We worked with Talkwalker to create this marketing manager playbook to help you put information at the heart of your marketing strategy. Inside, you’ll find tips, templates, cheat sheets, and downloads to help you manage your day-to-day information more efficiently. Let’s get started!

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Best-in-class companies use these actionable tips to drive their lead generation and segmentation strategies.