Presenters: Dan Zarrella, Social Media Scientist at HubSpot, and Kipp Bodnar, Inbound Marketing Manager at HubSpot
Dan Zarrella, author of Zarrella's Hierarchy of Contagiousness, is an award-winning social, search, and viral marketing scientist. Dan studies social media behavior from a data-backed position enabling him to teach marketers scientifically grounded best practices.
Who should view:
Marketing professionals interested in optimizing their web presence to be easily found online. No technical experience required.
Technical Requirements: Internet connection and computer speakers
Have you ever wondered which of the world's top brands practice better marketing? It's time to find out.
View the most legendary marketing showdown in this free webnar. Dan Zarrella, Social Media Scientist at HubSpot, and Kipp Bodnar, Inbound Marketing Manager at HubSpot, will review ten big brands and how their marketing efforts compare, covering all from inbound links and landing pages to analytics and social media following.
Through these reviews, you will learn specific marketing best practices and ways in which you can optimize your web presence. In this webinar, we use Marketing Grader to cover the marketing strengths and weaknesses of: