Marketing Against the Grain's Product Marketing AI Skill

A Ready-to-Use Audit Skill

Access the product-marketing-audit.md skill file. Works in Claude, Claude Code, Perplexity Computer, or ChatGPT. Install in 30 seconds and tell your agent which page to audit and get a 0-100 score with improvement recommendations.
10-Point Scoring Framework

The skill evaluates value prop clarity, persona targeting, pain framing, social proof quality, CTA strategy, interactive demos, AI positioning, champion enablement, platform positioning, and content quality. Each dimension is weighted by conversion impact.
Agent-to-Agent Workflow

The audit outputs ranked recommendations you can hand to another agent. Copy the top 3 improvements and tell Claude Code or another agent: "Fix these issues on [PAGE URL]." The audit and the fix become one connected workflow.

From Ad-Hoc Reviews to
Systematic Quality Control

Product marketing teams spend hours manually reviewing pages with no consistent framework. This skill audits your entire product line in minutes, scores objectively across 10 dimensions, and identifies exactly where to focus.

Inside: Kipp Bodnar's complete product marketing audit framework built from best practices at Stripe, Linear, Figma, and Notion. Access the 10-point scoring rubric and pro tips for iteration and systematic improvement.

We will always keep your personal information safe.

We ask for your information in exchange for a valuable resource in order to (a) improve your browsing experience by personalizing the HubSpot site to your needs; (b) send information to you that we think may be of interest to you by email or other means; (c) send you marketing communications that we think may be of value to you. You can opt-out at any time. Read more about our privacy policy here.

Product Marketing AI Skill: 10-Point Framework to Score Your Product Pages

A Ready-to-Use Audit Skill

10-Point Scoring Framework

Agent-to-Agent Workflow

From Ad-Hoc Reviews to
Systematic Quality Control

We will always keep your personal information safe.

Product Marketing AI Skill: 10-Point Framework to Score Your Product Pages

Product Marketing AI Skill: 10-Point Framework to Score Your Product Pages

A Ready-to-Use Audit Skill

From Ad-Hoc Reviews to Systematic Quality Control

Is this really free?

Why do I need to fill out the information requested?

Product Marketing AI Skill: 10-Point Framework to Score Your Product Pages

From Ad-Hoc Reviews to
Systematic Quality Control