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12 Must-Have Automated Email Campaigns to Drive Ecommerce Revenue

A lookbook with overviews, best practices, and plenty of examples — designed to help you sell more.

  • A one-size-fits-all approach to email marketing can leave you with declining open and clickthrough rates.

    But you don’t have the bandwidth to create hundreds of emails to send to individual segments of your database.

  • That’s where marketing automation comes in. Marketing automation enables you to send emails based on your prospective (and current) customers’ activities and personal information.

    Instead of hitting send manually, you can instead set up automated emails that are personalized to each shopper’s behavior and interests.

  • By sending highly relevant products and content, you’ll see more engagement, and ultimately more sales. With this guide, you’ll learn the 12 automated campaigns you should be running, with best practices and real-life examples from ecommerce companies just like yours.

Includes email automation campaigns for every stage of your relationship with your buyer:

  • Pre-Purchase
  • Promotions
  • Post-Purchase
  • Re-Engagement

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