Flexible Seats-and-Credits Pricing Partner Enablement Kit
Everything you need to sell, price, and implement HubSpot's new pricing model with confidence.
EMEA Expansion: HubSpot Flexible Seat-and-Credits Pricing Kick Off Webinar | October 1
Overview of pricing mechanics
HubSpot's pricing model has evolved, and this session gives you the full picture. You'll walk away understanding exactly how the model works so you can guide customers clearly and confidently from day one.
What you'll learn:
- How HubSpot's three-layer pricing model works: hubs and editions, seats, and credits
- The difference between the new seats, and when each applies
- How HubSpot Credits work, what triggers credit usage, and how customers stay in control of spend
- Credit add-on SKUs and how to right-size engagements for your customers
- Commission rules and what the new product lines mean for your deals
EMEA Expansion: Selling and Positioning Webinar
How to sell and positioning the new model: learn from top HubSpot sales reps
Knowing the pricing model is step one. Selling it well is step two. In this session, top HubSpot sales reps share what's actually working in the field: how they position the value, handle objections, and help customers see credits as a feature, not a fee.
What you'll learn:
- How to frame the new model as a customer-first story
- Proven talk tracks from HubSpot's top performers
- How to handle the most common pricing objections with confidence
- How to use pricing to have better discovery conversations, not harder ones
- What "predictability and control" means to your customers and how to show it
Pricing Calculator
The updated credit calculator helps you estimate how many credits a customer will use based on their automation workflows, marketing email sends, AI feature usage, and other consumption drivers. Use it to build and validate TCO estimates during discovery.
Password: flex-seats-credits
Demo Script and Positioning Guide
Use these to documents to run a demo and effectively position credits, workflows, emails, and more on the new pricing model
Customer-facing Slides
Pitch deck and pricing slide decks to use for internal and external purposes
GEM Agent: Discovery, Pricing Guidance, and Objection Handling
The GEM agent is a custom AI tool built to support your pricing and selling conversations.
It can help you:
- Structure discovery conversations with the right questions
- Navigate pricing guidance for specific customer profiles
- Prepare for and handle common objections
- Apply the new model to real-world scenarios
This tool is most effective when used alongside live deal conversations or in preparation for customer meetings.
Knowledge Base Articles
Helpful articles on seats, the credits on the pricing model, and subscriptions.
Understand what features consume HubSpot Credits in “Understand how to use HubSpot Credits”
Understand how to use HubSpot Credits
Manage seats in your HubSpot account
Use your HubSpot subscription
The FAQ document addresses the most common questions partners have raised about the new Flexible seats-and-credits pricing, including questions about credits, commissions, deal eligibility, and how to handle edge cases in the field.
HubSpot Product and Pricing Pages
