No matter who you are or what you do, chances are, there will be times when you’ll need to use and present data to an audience to inform and influence business decisions for your team or your company. Being able to effectively identify and present compelling data is critical to the success of not only your career but also the success of any business.
As a professional, you have to be able to analyze data and use it to help you and other leaders make decisions, spot trends in what’s going well, and what’s not. Simply put, your data is only as good as your ability to understand and communicate it to others. Filling out a table with a set of numbers and putting it on a frame or slide won’t do you or your team much good.
You need to be able to understand and effectively communicate the story behind those numbers. While data has a huge impact on our ability to make decisions, presenting data isn’t something that most people find intuitive. In fact, learning how to find and tell a story with your data is a learned skill -- one that HubSpot, Prezi, and Infogram are here to help you with today.
Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!