Q1 2026 Webinars
Partner GTM Bootcamp: Reimagining Marketing for AI-Driven Growth
This is for Partners Who Know the Market Has Changed
This bootcamp helps HubSpot Solutions Partners evolve their services, delivery model, and revenue engine for how growth actually works today.
Why This Matters
Buyers no longer move through linear funnels.
They research with AI, trust peers and communities, and engage across channels—expecting relevance immediately.
At the same time, AI and automation have changed what’s possible
Yet many companies and the services that support them haven’t fully evolved to match how buyers research, engage, and buy today.
Partners who can bridge that gap will move into higher-value, more strategic engagements, blend projects with long-term retainers, and differentiate in a crowded services market.
What You'll Gain
- A clear growth path. Understand the evolution from inbound to RevOps to AI-driven GTM — and where you fit.- New service offerings. Learn how to package and price strategy, GTM engineering, and AEO services that clients need now.
- Hands-on frameworks. See real partner examples of ICP development, signal-based enrichment, and AEO strategy.
- Selling confidence. Apply discovery frameworks and objection-handling tactics to close these higher-margin engagements.
You’ll see concrete examples from partners who are already executing and monetizing this work successfully.
Who Should Join?
If you’re already delivering marketing, RevOps, or implementation work—and want to move into higher-margin, longer-term engagements—this bootcamp is for you.
Register via the recording link to watch the videos
Access the GTM Bootcamp Series
Why traditional services are plateauing, what's changed in buyer behavior, and the business case for evolving. Hear from partners who've transformed their service mix — and their margins.
How to lead with strategy and advisory work. Walk through agent pilots, real audits, ICP models, and pricing frameworks that open doors to larger engagements.
Build the infrastructure: data unification, enrichment, intent signals, and AI-powered workflows. See how partners structure these services and deliver them in HubSpot.
Connect the engine to revenue: In this session, we will demystify AEO, give you an exclusive look at HubSpot's newest AEO tool, plus show you how a partner is using AEO for revenue-driving outcomes.
Effectively position and sell HubSpot AI tools from a leading HubSpot sales expert and learn how to use your ICP for discovery, positioning, and selling GTME Services.
Real Results, Real Growth
By the end of this program, you will:
- Confidently demo and sell the products that power modern marketing
- Know how to position new service offerings that drive recurring revenue
- Understand how to use HubSpot internally to grow your own agency
- Be positioned as a thought leader in your market
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[Single most valuable thing I gained was learning about the] real world experiences of the speakers and learning how to apply those to our business practices.
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Great bootcamp, loved the different presenters and points of view.
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The series as a whole and how it builds upon itself [was the most valuable learning]. Also, the takeaways and tools are great.
Industry Experts & HubSpot Leaders
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Nick Carbone
Lead Product Marketer, Data Hub
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Neri Bluman
Product @ HubSpot, Co-Founder @ XFunnel
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Beeri Amiel
AEO Product Strategy @ HubSpot
