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Social Media Content Calendar Template

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The Social Media Content Calendar Template Every Marketer Needs [Free Template]-4-3

Plan, manage, and optimize your brand’s social efforts with calendar templates for every platform

Streamline your
social strategy

If you’re managing multiple social media channels, you need order—or things are going to get messy really quickly.

That’s where HubSpot’s Social Media Content Calendar Templates come in. Inside, you’ll find templates needed to help you manage your posts across multiple platforms, including Instagram, TikTok, LinkedIn, X, and more. Plus, you’ll find a social media user guide filled with insights from the master marketer behind The Hustle’s social media, Samantha Meller.

Frequently Asked Questions (FAQs)

A social media content calendar is a planner for businesses to plan out the content for their posts, the time for their publication, and the platforms they will publish on. HubSpot built this Social Media Content Calendar to help you build your calendar.

  • Step 1: Download HubSpot's Social Media Content Calendar
  • Step 2: Choose the platforms you'll be publishing on.
  • Step 3: Enter the content, date, and links for your posts.
  • Step 4: Upload the calendar to your social media publishing software.

Absolutely!

Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

The best social media calendar is HubSpot's Social Media Content Calendar Template. It's completely customizable for each of your platforms and can upload your content straight to your HubSpot Social Media Publishing Software.

A content calendar should include prompts for social media teams to build out a robust social media publishing schedule, including...

  • Content types.
  • Post title.
  • Link for the content.
  • Snippet for copy.
  • Image link.
  • Publish date.

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Start by downloading a pre-built social media content calendar template, which can be customized to help you meet your business needs. From there, adjust the columns, criteria, and calendar itself to schedule posts and content for your publication.

Over 300,000 companies are already using these templates to plan.