Applications are now CLOSED for
ELEVATE: The Growth Accelerator
Seedcamp and HubSpot for Startups are excited to launch ELEVATE 2021, a free virtual accelerator designed to help early-stage startups learn how to achieve rapid growth through the principles of inbound marketing, sales, and service.
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Attract
1-230pm GMT | 9-1030am EST | 6-730am PT
As an emerging company, nothing is more important than driving traffic to your website. In Attract, we'll cover:
- Growing when the competition is fierce
- How to turn customer research into growth
- Developing your distribution playbook
Learn from HubSpot SVP of Marketing Kieran Flanagan and Mai Fenton, CMO of Superscript a customisable, flexible, subscription-based insurance provider.
Engage
230-4pm GMT | 1030am-12pm EST | 730-9am PT
Now that you’ve attracted website visitors, you need to engage them with your content and turn them into repeat visitors and customers. During Engage, we'll discuss:
- Establishing a value proposition that will sell
- How to go to market in 2021
- Creating effective organizational alignment
Delight
1-230pm GMT | 9-1030am EST | 6-730am PT
Master Class: The cost of acquiring a new customer is dramatically higher than the cost of retaining an existing customer. In Delight, we'll learn:
- Why acquisition is getting harder
- How your customers can save you
- Strategies to grow customer service better
Learn from HubSpot Director of Customer Support, Lauren DeSoiza and Jonathan Widwaski Founder & CEO of Maze, the testing platform empowering product and marketing teams to test, learn and act rapidly.
Present
230-4pm GMT | 1030am-12pm EST | 730-9am PT
Master Class: Successfully raising funding requires a compelling narrative, a thoughtful plan of action, and an understanding of the documents and requirements from potential investors during the process. In Present, we'll cover:
- How to think about your audience
- How to conquer your elevator pitch
- The fundamental components of a pitch deck
Learn from Senior Manager of Corporate Development, Brandon Greer and AJ Bruno, current Founder and CEO of QuotaPath as well as Founder of TrendKite, which was sold to Cision for $225 million.
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As a startup founder, the one thing we all wish we had more of is time. Given the totally virtual nature of ELEVATE, I was able to learn invaluable lessons that helped propel SpenDebt to our next phase of growth.
Ty'lisha Summers
SpenDebt
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As a solo, first-time founder, I was really struggling with defining our initial customer acquisition strategy. ELEVATE gave me access to industry leaders that helped me jump the learning curve and gave Jam the toolkit needed to successfully identify and capture our target audience.
Shea Parikh
Founder, Jam
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When you’re a small team with a limited budget you’re constantly learning and doing things that you’ve never done before. Organic growth seemed like an insurmountable challenge for us, but through ELEVATE we were able to gain the inbound marketing skills we needed to build the foundation of Ovee's growth strategy.
