Startups are deeply adaptable but in times of uncertainty, doubling down on durable, sustainable growth strategies can make all the difference.
To help with this, we've curated a four-workshop series to guide you through optimizing and automating your sales process, maximizing the effectiveness of inbound marketing, and supercharging your brand.
$500 End of Summer Giveaway
What better way to celebrate the end of summer than with a fun giveaway? We’re entering all participants who register for this workshop series and apply to our free HubSpot for Startups program by August 31st, 2022. One lucky winner will be drawn by September 2nd - see details below.
Series Workshops
Sales are hard, and your first cold call can be anxiety-inducing even if you believe wholeheartedly in your product. This interactive workshop will teach you how to back up your conviction with a sales process that is repeatable, scalable, and transparent.
Learning Outcomes:
- Understand the key challenges every seller faces and how to address them.
- Create sophisticated sales personas specific to your business.
- Build an effective B2B sales process.
- Have a list of simple tips & tricks to help you sell more effectively.
How to use tools to automate and digitally transform your processes and applications to drive leads and success across an organization.
Learning Outcomes:
- Growing your business with Inbound
- What is Sales Automation?
- Saving your sales team time
- Trigger events and capitalize on hot leads
- Learn to create workflow automation in Hubspot
- Leveraging Marketing Automation
In today’s digital age, Inbound Marketing is an effective way for startups to make an impressionable impact on their audiences. In this session, we’ll explore tested and proven strategies on how to maximize your digital marketing efforts, improve user experience and create discoverable content to increase qualified leads.
Learning Outcomes:
- Inbound Marketing Overview
- SEO and User Experience
- Power of Video Content & Chatbots
- Email Marketing Strategy
- Reporting & Attribution
- Make your Systems work for you not against you
How can startups compete with large businesses? The power is through building a scalable brand. This interactive session discusses how to build a brand strategy to help you to attract new leads, convert new customers and help stand out from the crowd.
Learning Outcomes:
- Creating Your Buyer Persona
- How to Generate Awareness
- Crafting your Message
- How to Convert Web Traffic
- How to Automate the Entire Process
- How to Know What’s Working
Meet the Expert Panel
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Stefany Ludena
Stefany manages growth and partnerships at HubSpot for Startups in EMEA and APAC, collaborating with Incubators, Accelerators, VCs, and Entrepreneurial Organizations in several territories. Prior to HubSpot, Stefany was an Account Executive at Aircall, helping the company's sales and support teams in Southern Europe and LATAM. -
Neil Shah
Neil manages partnerships for the West Coast at LatAm regions for Hubspot for Startups. Previously, he launched and ran a startup accelerator in Mexico for Founder Institute, and before that served as a startup CEO in the mental health crisis response space. -
Chisom Eke
Chisom manages partnerships for the Hubspot for Startups team in the US Eastern region. She supports startups through their scaling stages by working directly with VCs, accelerators, incubators, and entrepreneurial organizations. Along with her role at Hubspot, she is the founder of Overlooked Beauty, an Afropolitan skincare collection catered to dry skin conditions. -
Tristanne Silva
Tristanne manages the partnerships on the HubSpot for Startups program, helping startups grow and scale through collaborations with our HubSpot partners across EMEA & APAC. Prior to HubSpot, she was an Account Executive, driving sales in a small ed-tech company, and was part of the business development team in Salesforce.
Register Now
$500 End of Summer Giveaway FAQs
- Must be affiliated with one of our 4000+ startup partners
- Must not be an existing HubSpot for Startups customer
The winner will be selected at random.
The winner will be selected by September 2nd, 2022.
There will be one winner selected.
Presented By HubSpot for Startups
Startups grow and scale better with HubSpot for Startups. With education, software at a startup-friendly price, and over 500 integrations, startups have the tools and support needed to find success.