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# Power your Tech Startup Through Partnerships
November 6th | 11am GMT
[Watch On-Demand](https://offers.hubspot.com#register)
## Overview
A strong customer acquisition strategy: 1) attracts leads, 2) nurtures them until they become sales ready and, 3) converts them into customers.
With customer acquisition costs increasing, it's more important than ever to get creative and find repeatable, methodical ways of attracting customers to your business. Partnerships and co-marketing can be a highly effective way of attracting high-quality leads for your startup.
__In this webinar, we will cover:__
- Different customer acquisition channels to consider
- Partnership Programs (Referrals, Strategic Partners and more)
- Practical steps to jumpstart your partner co-marketing strategy
- Finding the right plays & partnerships for your startup
### Thanks to Seedlegals' partnership with HubSpot for Startups, you're eligible for exclusive perks!
- Get approved for up to 75% off HubSpot's paid tools using the Seedlegals [referral link here](https://app.hubspot.com/signup-hubspot/hubspot-for-startups?partner-code=PB5Zm6UF09ka&program=entrepreneur).
## Meet the Speaker

## Anna Gordon- Head of HubSpot for Startups UKI
Anna manages the HubSpot for Startups program for UK & Ireland and partners with Investors, Accelerators and Incubators. She's passionate about connecting startups with the right knowledge, tools and network needed to scale. Prior to HubSpot, Anna worked at Enterprise Ireland where she both advised and secured investment for Irish tech startups and SMBs.
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