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Unlocking Quality Leads: Scaling Your Startup with TikTok

Drowning in marketing costs with no ROI? Turn TikTok's billion-user reach and HubSpot's conversion genius into your startup's secret weapon.

Join fellow founders to discover how to slash acquisition costs, automate your entire funnel, and build a predictable lead generation system that works 24/7.

Limited spots available.

29 April 2025 @ 11.30am SGT | 1.30pm AEST

🎁 Registrants will receive up to USD$200 in ad credits and the Lead Gen Ads Playbook 2025 from TikTok, plus a free AI Search Grader tool from HubSpot.

Register to Attend
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About the Session

In today's fast-paced digital world, startups need to leverage the right tools to maximize lead generation, engage their target audience, and drive growth.
 
This webinar is designed to help startups unlock quality leads and scale their businesses using two powerful platforms: TikTok and HubSpot.
 
We’ll dive into how TikTok's viral content potential and HubSpot's robust marketing and CRM tools can work in harmony to drive lead generation, streamline customer relationships, and accelerate your startup's growth.

Join us as we explore practical strategies, real-world examples, and best practices for leveraging TikTok’s creative engagement features with HubSpot’s automated workflows, lead tracking, and CRM capabilities to maximize impact.
 
Whether you're looking to go viral or streamline your sales pipeline, this webinar will provide you with actionable insights for harnessing the full potential of both platforms.

 

Who is this Webinar for?

  • Perfect for startup founders burning precious runway on high CAC and random marketing experiments—learn how others are cutting acquisition costs by 60% while scaling their reach to millions.

  • Ideal if you're juggling product-market fit, fundraising, and team building but can't crack predictable growth—discover the exact systems successful founders use to automate lead generation without a full marketing team.

  • Skip the expensive growth experiments: Join fellow founders who've transformed TikTok's viral reach and HubSpot's conversion power into a reliable revenue engine that works while you close your next round.


Agenda

  • 5 mins: Opening remarks from HubSpot for Startups - Gwen (HSFS)
  • 25 mins: Scaling your startup growth with TikTok Lead Gen Ads - Marcus (TikTok)
  • 15 mins: Best Practices for Building Strong Funnel for Sales & freebies for startup attendees - Gwen (HSFS)
  • 5 mins: Q&A

🎁 What is the TikTok Lead Gen Bundle? 

Our TikTok Lead Gen Bundle includes:

  • Get up to USD$200 in TikTok Ad Credits.
  • Latest copy of the Lead Gen Ads Playbook 2025 from TikTok.
  • Free AI Search Grader Tool from HubSpot.

 

How can you access the freebies? 

Step 1 : Simply sign up to the HubSpot for Startups program here (no purchase required).

Step 2: Fill out the registration form below. You will receive an email with instructions on how to access the freebies.

 

Why is this bundle useful? 

✅ Launch & Learn Without Burning Runway: Get double the experimentation power with $200 in matched credits. Test your messaging, find your winning audiences, and optimize your funnel—all while protecting your cash reserves. Perfect for founders who need to prove traction to investors but can't risk burning through capital.

✅ Crack the TikTok Code in Half the Time: Skip the costly trial-and-error with our 2025 Lead Gen Playbook. You're getting battle-tested frameworks from founders who've already spent millions finding what works. Why reinvent the wheel when you can deploy proven strategies that are working right now?

✅ Scale With Confidence, Not Complexity: This isn't just about ads—it's a complete system. With a proven playbook, you'll build a predictable lead generation engine that can scale. Perfect for founders who need to show consistent growth metrics but don't have the luxury of a full marketing team.

 

Meet the Speakers

Marcus Yeo

Marcus Yeo - Account Manager @ TikTok SMB

Marcus is a Strategic Sales Manager at TikTok, managing 200+ accounts across Southeast Asia and driving multi-million-dollar revenue growth through AI-driven sales strategies and consultative selling. With expertise in go-to-market strategies, automation, and customer engagement, they have consistently exceeded revenue targets, achieving 3X overperformance in Q1 2024. A seasoned marketing and sales leader, Marcus specializes in leveraging AI to optimize CRM, sales automation, and business growth for startups, making them a leading voice in the future of AI-powered customer relationships.

Gwen Ching

Gwen Ching - Head of HubSpot for Startups, JAPAC

Gwenllian is the Head of Startups, APAC @ HubSpot. She spearheads all partnerships in APAC Market, covering India, SEA and AUNZ regions and works closely with early-stage to growth-stage startups on their sales, marketing, and customer growth efforts. 

Prior to joining HubSpot, she had worked in TikTok to support SMB clienteles in Singapore, Malaysia and Philippines Region as the first headcount of the team. She spent past 5 years in Startup Ecosystem where in both Private and Public Sector where her focus was on building a more vibrant startup ecosystem in Singapore and wider SEA Markets.

Register to Attend

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