- [](https://www.hubspot.com/startups) - [](https://www.salesforge.ai/) Free Online Workshop # Generate Replies. Close Deals. Build a Real Outbound Engine. Cold outreach works when it’s strategic, relevant, and well-structured. In this session, learn the five key pillars to turn outreach into a repeatable system that drives real conversations and revenue.  __28th April 2026 @ 10am GMT+1 | 11am CET | 2:30pm IST | 5pm SGT__ __🎁 All registrants will receive a FREE AI toolkit__, featuring free resources and offers from Claude, Clay, Notion, Lovable, Gamma, AWS, Reddit, TikTok, LinkedIn, Google, and many more. [Register to Attend](https://offers.hubspot.com#register) Get Your AI Toolkit ## What this session covers: Cold outreach is still one of the most effective ways to generate pipeline, but only when it’s done with the right strategy. Too often, it falls flat due to poor structure, weak messaging, or lack of relevance.   In this practical, insight-packed session, Frank Sondors, CEO of Salesforge, breaks down the five essential pillars of cold outreach that consistently drive conversations, responses, and revenue. Drawing on years of experience scaling outbound teams, he’ll show you how to turn cold outreach from a volume game into a repeatable system for building meaningful connections with prospects.   ### During this workshop, you’ll learn how to think about cold outreach as a system - built on five core pillars that work together to drive results: > - __Infrastructure__ – setting up the right technical foundation for deliverability and scale > - __Copy__ – crafting messaging that earns attention and sparks replies > - __Data__ – targeting the right prospects with high-quality, actionable insights > - __Orchestration__ – coordinating channels and timing for maximum impact > - __Social Selling__ – building familiarity and trust beyond the inbox Whether you're a founder doing your own outreach, a sales leader building an outbound motion, or an SDR looking to improve response rates, this session will give you clear frameworks and actionable tactics you can apply immediately. __Join us to discover the five pillars that separate ignored outreach from outreach that opens doors.__   ### 🎁 Get your free AI toolkit 🎁 Simply [sign up for the HubSpot for Startups](https://app.hubspot.com/signup-hubspot/hubspot-for-startups?partner-code=W7gI3NeTS8Rc&program=entrepreneur) program here (no purchase necessary) and get access to a free AI toolkit, including: - $50 Clay Credits - Free Plan Claude - $5,000 in AWS Credits - Up to $6,000 TikTok Ads Credits - Up to $1,000 in Google & LinkedIn Ad credits - __And much more!__ - __BONUS: Registrants will get one month FREE of Salesforge's Growth Plan__ [Get Your Free AI Toolkit](https://app.hubspot.com/signup-hubspot/hubspot-for-startups?partner-code=W7gI3NeTS8Rc&program=entrepreneur) ## Meet the Speakers Previous Next - ## Franck Sondors CEO [Salesforge](https://www.linkedin.com/in/franksondors/) Frank comes with over a decade of experience in B2B Sales, working for companies like Google, SimilarWeb, Black Crow and Whatagraph whether as an individual contributor and all the way leading … Read More - ## Déborah Stiernon HEAD OF HUBSPOT FOR STARTUPS FRANCE, MIDDLE EAST & AFRICA [HubSpot](https://www.linkedin.com/in/deborahstiernon/) A two-time entrepreneur, Déborah now supports early-stage founders at HubSpot as Head of Startups for France, the Middle East, and Africa. As a certified coach, she helps startups structure their … Read More ## Register to Attend HubSpot will share the information you provide with Salesforge. Salesforge will use this information to contact you about relevant content, products, and services. To unsubscribe from Salesforge communications, please review [Salesforge’s privacy policy](https://www.salesforge.ai/legal/privacy). Business Email* First Name* Last Name* Primary role* Please SelectStartup FounderStartup Team MemberVC/InvestorStartup Ecosystem ProfessionalEnterprise Leader (Director+)Enterprise EmployeeAgency, Consultant, or Service ProviderOtherCreator or Media Content Language reCAPTCHA score GACLIENTIDAnonymously identifies a browser instance. This is a non-authenticated, cookie-based identifier created automatically by a Analytics-enabled site on a user’s first visit. Identifying users with Client ID is best suited for businesses focused on lead generation and new customers acquisition. Added to join our customer data to google data at the request of MOps on 12/19/18 (See BIZREQ-11194). \[DO NOT USE] GAUSERIDEnables the analysis of groups of sessions, across devices, using a unique, persistent, and non-personally identifiable ID string representing a user. Added to join our customer data to google data at the request of MOps on 12/19/18 (See BIZREQ-11194). GATRACKIDThe google tracking ID. Added to join our customer data to google data at the request of MOps on 12/19/18 (See BIZREQ-11194). We're committed to your privacy. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our [Privacy Policy](https://legal.hubspot.com/privacy-policy). Copyright © 2026 HubSpot, Inc. - [Legal Center](https://legal.hubspot.com/legal-center) - [Privacy Policy](https://legal.hubspot.com/privacy-policy) - [Security](https://legal.hubspot.com/security) - [Website Accessibility](https://legal.hubspot.com/website-accessibility) - [Manage Cookies](https://offers.hubspot.com) ## 🎁 Get your free AI toolkit Close Simply [sign up for the HubSpot for Startups](https://app.hubspot.com/signup-hubspot/hubspot-for-startups) program here (no purchase necessary) and get access to a free AI toolkit, including: - $50 Clay Credits - Free Plan Claude - $5,000 in AWS Credits - Up to $6,000 TikTok Ads Credits - Up to $1,000 in Google & LinkedIn Ad credits - And much more! - BONUS: Registrants will get one month FREE of Salesforge's Growth Plan [Get Your Free AI Toolkit](https://app.hubspot.com/signup-hubspot/hubspot-for-startups)