How to: Build Your First Sales Team & Scale Faster
In this webinar, startup founders will learn the crucial steps to establish a successful go-to-market team aimed at achieving sustainable growth. Leave with best practices, and actionable insights from industry experts to effectively navigate the challenges of maintaining predictable performance.
🎁 Registrants will receive a goody bag packed with freebies and discounts from brands like; TikTok, Asana, Make, Google, LinkedIn & more!
How to: Build Your First Sales Team & Scale Faster
In this webinar, startup founders will learn the crucial steps to establish a successful go-to-market team aimed at achieving sustainable growth. Leave with best practices, and actionable insights from industry experts to effectively navigate the challenges of maintaining predictable performance.
🎁 Registrants will receive a goody bag packed with freebies and discounts from brands like; TikTok, Asana, Make, Google, LinkedIn & more!
Asya Kotler - VP of Sales @ atscale
Asya Kotler is the Vice President of Sales at AtScale, dedicated to empowering CEOs and revenue leaders in early-stage B2B SaaS startups to achieve sustainable revenue growth. With extensive experience as a go-to-market strategist, she has learned valuable lessons from both successes and challenges, including the importance of avoiding common pitfalls.
Her data-driven, iterative approach has enabled her to build highly effective teams, including outbound experts and customer success professionals. From 2017 to 2023, Asya’s leadership resulted in over $50 million in annual recurring revenue, contributing to successful funding rounds and rapid growth.
Specializing in complex sales cycles with deal sizes ranging from $100,000 to $500,000, she has also served as VP of Sales for multiple enterprise startups across EMEA. Asya is passionate about mentoring founders and sales leaders on their paths to sustainable success.
Richard Schenzel - Managing Director, Northern Europe @ atscale
Richard Schenzel is the Managing Director of Northern Europe at AtScale, where he focuses on enabling companies to build effective sales machines through robust processes and go-to-market strategies. He has a strong track record of driving triple-digit growth for scale-ups.
With expertise in international expansion, outbound sales development, team engagement, sales process, and talent management, Richard has a rich background in sales leadership. He previously served as Sales Director for the UK and Ireland at Criteo and as VP of Sales Global at Channable, where he transformed inbound sales teams into high-performing outbound operations.
Passionate about fostering a culture of excellence, Richard is dedicated to helping sales organizations achieve their growth objectives and navigate the complexities of the sales landscape.
