• HubSpot for Startups

A HubSpot for Startups Masterclass

Cold Email Isn’t Dead: How Founders Use AI to Build Revenue Others Are Missing

From cold email to closed deal — scale your startup's pipeline without hurting deliverability or deal quality

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🎁 Exclusive Gift for Registrants: Get an AI Outbound Kit, which includes: a free Instantly plan, a free HeyReach plan, $50 in free Clay credit, 50% off Apollo's plans, & much more!

Watch On-Demand

About the Session

Most startups assume cold email doesn’t work — which is exactly why it’s becoming an unfair advantage for the ones who get it right.

Join Instantly and HubSpot for Startups as we reveal the exact frameworks that scaling startup teams use to build predictable pipeline through AI-powered cold email outreach—without tanking deliverability or deal quality.

 

What you'll learn:

  • How to scale cold email outreach with AI while maintaining personalization and inbox placement

  • Cold email best practices for 2026 that actually get responses (and avoid spam filters)

  • Pipeline automation workflows that turn cold leads into qualified opportunities

  • What happens after the reply: Deal creation, pipeline management, and forecasting in HubSpot

  • Real templates and playbooks you can implement immediately

Whether you're a sales rep executing daily outreach, a sales leader building scalable systems, or a founder accountable for revenue —you'll walk away with an AI outbound playbook that works at scale.

 

🎁 Claim your Free AI Outbound Kit 🎁

Simply sign up to the HubSpot for Startups program here (no purchase required), and get access to a Free AI Outbound Kit, which includes:

✅ One month FREE of Instantly's Hypergrowth Plan

Get full access to Instantly’s Hypergrowth outreach plan for one month.

✅ Priority Instantly Marketplace listing + co-marketing (for qualified startups)

Startups that build a native Instantly integration or embed Instantly’s outbound infrastructure within 30 days may qualify for: Priority placement on the Instantly Integration Marketplace and immediate co-marketing with the Instantly team. 

✅ Access to expanded promotional packages from Instantly (by request)

Startups interested in additional promotional support — including other Instantly packages or our VIP program — may request access by booking a short call with our Sales team to explore fit and availability.

✅ $50 in credit from Clay

✅ 14-days FREE of HeyReach + GTM Workflows & Outreach Templates

✅ 50% off Apollo

✅ Up to 90% off HubSpot's Enterprise and Pro-level tools

Meet the Speakers

Marc Gaudett, Head of Partnerships @ Instantly

Marc Gaudett leads Partnerships at Instantly, overseeing integration partnerships, OEM and embedded models, VC and startup programs, affiliate and creator partnerships, and strategic data partnerships. He works closely with product and growth teams to turn partnerships into scalable revenue and real customer outcomes.

 

Hans Dekker, Head of Education @ Instantly

Hans leads Education at Instantly, where he helps teams understand what actually drives replies, deliverability, and pipeline in modern outbound. He works closely with customers and partners to translate real-world data and benchmarks into practical frameworks that teams can apply immediately.

Brandon Charleson, Instantly Certified Partner

Brandon Charleson is an Instantly Certified Partner, working with founders and revenue teams to design and execute outbound systems that generate predictable pipeline. He specializes in turning best practices into live workflows inside Instantly, with a focus on execution, testing, and scalability.

Eoin Mcguinness, Head of HubSpot for Startups DACH & CEE

Eoin leads HubSpot for Startups across DACH & CEE, partnering with 50+ top VCs and accelerators to help startups scale rapidly.

A go-to-market specialist with 7+ years at HubSpot, he combines this expertise with his experience as a 3x-exited founder who achieved his first successful exit at age 22.

As former Head of Sales at a high-growth startup, Eoin grew the business to 4x ARR growth in 14 months, expanded into 12 countries, and helped secure funding.

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