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Here are your 50 Proven Sales Email Templates

We’ve provided context around each email so you know how to best use each one. We suggest you use the templates as a starting point and tailor each email to your prospects’ context. Don't send these emails as they are—personalization is key.

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HubSpot’s Free Sales Email Template Builder

Close more deals by turning your best emails into templates you can personalize and share with your team. With this free tool, you can share templates with your team to build on prior successes, personalize & send sales emails via Outlook, Office 365, or Gmail, report on email open rates, link click-throughs, and attachment downloads.

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First Touch Emails

Looking to make a strong first impression? These twenty first-touch email templates are designed specifically to grab your prospect’s attention and engage them from the get-go. Perfect for introducing your business, product, or service to new leads in a friendly and compelling way.

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Follow Up Emails

Keep the conversation going with our twenty follow-up email templates. Inside, you’ll find emails to nurture leads, provide more information, or check in on a previous interaction. Using these templates, you’ll be able to stay connected and build relationships with your prospects.

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Break Up Emails

When it’s time to gracefully say goodbye to unresponsive leads or customers, our ten break-up emails can help you end on a positive note (or land a surprise deal). Whether you're closing the loop or offering one last chance to re-engage, these templates make the break-up process a little easier.

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ChatGPT Prompts

Tighten up your sales emails with the ten following ChatGPT prompts, designed to help you create customized, personalized emails to send to prospects. Remember to start with a brief description of your company and products to ensure ChatGPT can create emails specifically for your business.

Prompt: “Generate a compelling subject line for a first-touch sales email.”

Prompt: “Craft an opening sentence to grab the attention of potential leads in a follow-up email.”

Prompt: “Create a personalized call-to-action for a break-up email to re-engage with inactive customers.”

Prompt: “Suggest ways to add a sense of urgency in a first-touch email without being pushy.”

Prompt: “Suggest ways for me to further tailor sales emails for different target audiences.”

Prompt: “Give me five ways to showcase our product in a first-touch email.”

Prompt: “Generate a compelling subject line to re-engage cold leads in a follow-up email.”

Prompt:  “Suggest ways to further personalize emails sent to leads.”

Prompt: "“Given our target audience, suggest ways to improve readability and visuals in our emails.”

Prompt: “Suggest ways to segment email lists for more targeted and personalized sales email campaigns.”

HubSpot Tools To Help Improve Sales

Free Email Tracking Software

Know when leads engage with your emails and turn them into deals faster with perfectly timed, personal follow-ups.

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Sales Automation Tools

Use workflows to automate lead rotation, create tasks, and streamline prospect follow-up with sequences.

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Sales Software

Easy-to-adopt sales software that leverages AI to build pipelines and close deals.

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