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If your AI work lives in separate tabs and doesn’t connect to your CRM, you’re likely stuck on the prompting plateau—the space between experimentation and execution, where ideas flow but time is lost to repetitive requests.
92% of marketers say AI has already influenced their role, and 1 in 4 plan to use it to turn text into full, multi-modal campaigns.* Yet many still rely on prompting as a personal tool, disconnected from the systems where real execution happens.
Prompting gets your team started. Now it’s time to embed it into the workflows, systems, and data that power your go-to-market motion.
Register now to bring prompting into your core marketing systems with the expert frameworks and integrated tools that help your team deliver consistent, campaign-ready output.
*Source: 2025 State of Marketing Report
AI & Marketing Consultant, AB Digital
Sr. Professor, HubSpot Academy
Crystal specializes in AI and social strategy, with a background leading global social and community programs at top tech brands. She’s also taught at Harvard Extension and Boston University.
Did you know?
We’re building tools that help businesses lead through the AI shift, not just adapt to it. By connecting HubSpot CRM data directly to ChatGPT, even small teams without time or data resources can run deep analysis and take action on those insights—fueling better outcomes across marketing, sales, and service.
Karen Ng
SVP of Product and Partnerships
HubSpot