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View the Science of Webinars:

Webinar Details

Duration: 60min

Presenters: HubSpot's Social Media Scientist, Dan Zarrella








Dan Zarrella, author of The Social Media Marketing Book, is an award-winning social, search, and viral marketing scientist. Dan studies social media behavior from a data-backed position enabling him to teach marketers scientifically grounded best practices.

Who should view?
Marketing professionals and business owners seeking public relations practice. No technical experience required.

Technical Requirements: Internet connection and speakers/headphones

For questions about the webinar please check our Frequently Asked Questions.


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Webinars are the content that most efficiently converts leads into customers for us at HubSpot.

And no surprise! Webinars have the powers of qualifying traffic and presenting a strong call-to-action directly tied to business results.

Learn how you can use webinars to feed your lead generation machine. View our on-demand webinar hosted by HubSpot's social media scientist, Dan Zarrella, and the leader in webinar platorms, Citrix GoToWebinar. This event will cover everything you need to know in order to reap business success through marketing webinars.

In this 60-minute webinar you will learn how to:

  • Prepare for a successful webinar event
  • Create a contagious presentation
  • Get people to talk about your webinar on Twitter and Facebook